In 2011, a census of the PR industry revealed that the industry is worth £7.6bn to the UK, employing over 60,000 people. These figures mean that the UK is one of the global hubs for the PR industry worldwide.
London is home to some enormous PR and communications agencies, including the Bell Pottinger Group, Grayling, Weber Shandwick and many more. In addition, a huge number of large national and multinational corporations are headquartered in the city, all of whom will have in house PR teams to deal with their media coverage.
PR jobs are wide-ranging, from Press Officers to Communications Managers. Recruitment agencies will be looking for employees at all levels, from graduate level upwards. While some firms will be seeking those with qualifications within the industry, others will offer full training on the job. The majority of vacancies will require full time permanent staff, but opportunities are still available for maternity cover and shorter term contracts.
Graduate trainees can expect a salary of £20,000 upwards, while salaries for more senior roles reach well upwards of £50,000 per annum - generally significantly higher than PR roles offered by recruitment agencies elsewhere in the UK.