Lichfield is a cathedral city in the south of the county of Staffordshire, which is located approximately 16 miles north of Birmingham. Despite lying on the border of the Black Country, it was not historically reliant on coal mining or the heavy industry, but instead blossomed through tourism and philosophy.
In the 18th and 19th centuries, it was not only a busy coaching city for merchants travelling to Ireland via Liverpool, but was also a centre for intellectuals (such as Dr. Johnson, who wrote the first English dictionary.) By the turn of the 20th century, it had started to benefit from the tourism trade and had developed a significant light industry.
Today, the towns economy remains relatively unchanged. It employs more its workforce in manufacturing than the national average (17.2%) at companies like GKN Sinter Metals, Armitage Shanks, and Arthur Price of England. 22% are employed in education, health and public administration, 16% in financial and IT services, and 8% in retail, distribution and the hotel/restaurant sectors.
There are estimated to be 32,219 people living in Lichfield, with the average wage for staff in full-time employment being roughly £24,000.
A number of developments are currently taking place within the area (e.g. City Wharf), which recruitment agencies expect to bring hundreds of new jobs to the city.