With a strong commercial background and digital expertise, an E-Commerce Manager is employed to oversee the online sales operations of a business. The role is considered a senior Marketing hire and recruitment agencies will often place top professionals into permanent or contract vacancies.
Recruiters of in this field may specialise exclusively in Marketing, Retail or Digital recruitment, however many multi-sector staffing consultancies will also source personnel for the role. Although the majority of E-Commerce Management jobs are on a permanent basis, fixed-term employment is also available, as employers look to recruit staff for one-off projects. Candidates can be recruited into a range of companies, working closely with the firm's Marketing department to convert website visitors into customers.
An E-Commerce Manager is responsible for driving online sales. Day-to-day duties may include leading a team of Marketers and Web Developers, developing PPC campaigns, analysing visitor behaviour and the implementation of social media strategies. As well as a relevant degree, recruiters will also search for Management candidates with skills in SEO, Digital Marketing and Brand Development. Senior E-Commerce staff in London usually earn the highest salaries, with typical pay being £75,000 per annum. Outside of the capital, earnings tend to fall between £40,000 and £50,000, however this will depend on the size of the company and the experience of the candidate.