Based in the North West and bordered by Lancashire, Cheshire and Greater Manchester, the county of Merseyside is one of the most densely populated regions in the UK and is home to nearly 1.4 million people. Merseyside is made up of five boroughs and these are Knowsley, Sefton, St Helens, Wirral and the city of Liverpool. These boroughs encompass a number of important towns such as Southport, Kirkby, Birkenhead, Bootle, Crosby and Wallasey. There are a number of specialist Merseyside recruitment agencies who are able to offer their expert local knowledge to facilitate employment to these areas. This are often in the industries of construction, finance and health.
Merseyside's economy is dominated by service sector industries, with 87% of all employment being in the public administration, education, health, finance, IT and communications sectors. Since Liverpool is home to the UK headquarters of an array of shipping lines, including the Danish firm Maersk Line, it is unsurprising that 22% of the jobs in Merseyside are involved in goods distribution. The distribution sector is likely to experience significant growth if plans to redevelop Liverpool's northern dock system are given the go-ahead. Merseyside is also home to many great tourist attractions, with just over 8% of its employment openings being found in the tourism industry.
Job opportunities are most prominent in Liverpool, Birkenhead and Southport, with recruitment agencies also likely to serve clients in bordering areas such as Ellesmere Port. Southport is credited for largely bringing tourists to the county with the seaside town being considered one of the most popular coastal destinations in the UK. Despite it's dependence on the tourism industry, public sector organisations still remain some of the largest employers in Southport with manufacturing also once being a leading industry in the town.
Full-time staff in Merseyside currently receive an average weekly salary of £474, which is slightly higher than that received by workers in other counties in the North West. The unemployment rate for this county is just under 10%, which is higher than that of the rest of Great Britain.